Ability to provide world class customer support by adopting and meeting Shoe Carnival's Corporate Core Customer Service Goals.
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Immediate opportunity! Join our Marketing team at our Corporate Headquarters in Fort Mill, South Carolina and work directly for our stable, growing company in this full-time critical role.
Are you fresh out of college with a knack for analyzing datal? At Shoe Carnival Inc., we offer the perfect opportunity for you to kickstart your career as a Data Analyst. Enjoy working on-site at Shoe Carnival's corporate office located in Fort Mill, South Carolina! This position will work in the office at 234 Kingsley Park Dr, Fort Mill South Carolina Monday -- Thursday and have the option to work remotely on Friday.
Summary: The Data Analyst influences business decisions and supports business strategies by analyzing and understanding customer behavior and marketing/promotion effectiveness. This includes data-driven insights to acquire, retain, and reactivate customers to align with the customer-centric vision.
Primary Duties & Responsibilities:
- Analyzes customer data, demographics, segmentation, and market basket data to transform it into meaningful insights.
- Provides ad-hoc reports and deep dives into customer analytics to help answer and guide strategic business decisions.
- Analyzes marketing metrics for identifying cause-effect relationships between financial outcomes and marketing actions to increase sales and profitability.
- Provides business stakeholders with data related to the performance of marketing channels, the health of the customer file, and the impact of pricing/promotions.
- Translates complex analytics tasks into concise and easily consumable outputs (data storytelling and dashboards) to help business stakeholders make data driven decisions.
- Designs and executes multivariate tests in collaboration with internal and external teams.
- Performs research and analysis in order to provide insights regarding the market, trends, competitors, potential and existing customers, and current campaigns.
Requirements:
- BA/BS degree in Business Analytics, Mathematics, Computer Science, Statistics, Data Science, or related analytical degree and/or experience required.
- 2+ years of experience in analytics/data mining and presenting those results to business partners preferred.
- Experience using SQL required.
- Familiarity with a variety of statistical models including logistic/linear regression, cluster analysis, propensity models, and other modeling techniques required.
- Experience with Tableau and Alteryx preferred.
- Ability to work independently and with cross-functional teams.
- Strong problem-solving skills.
- Strong communication and technical writing skills.
- Strong computer skills to include Word, Excel, and Outlook.
Total Rewards:
The Shoe Carnival, Inc. Total Rewards program offers eligible associates highly competitive benefits, including the following:
- Competitive Pay
- Paid Time Off (Vacation & Sick Time)
- Comprehensive Medical, Dental, & Vision Benefits
- Flexible Spending Accounts
- Life, Disability, and Voluntary Benefits
- Fitness Membership Discounts
- Employee Assistance Program
- 401(k) Retirement Plan
- Employee Stock Purchase Plan
- Employee & Family Discounts
- Relocation Opportunities
Ready to provide meaningful data in a supportive, warm work environment? Apply now and let's start your journey together!
Shoe Carnival, Inc. is an Equal Opportunity Employer.
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