Description:
We are seeking a dynamic and results-driven Advertising Manager with an expert level skill set in at least one of the 3 following platforms: Facebook/Instagram, YouTube and/or Google/Search. This individual will play a key role in developing and executing marketing strategies that enhance our brand visibility, drive customer engagement, and generate leads through effective social media campaigns. We need a confident leader that can train and manage a team of advertising specialists.
Responsibilities:
- Lead the development, implementation, and management of advertising strategies on Facebook/Instagram, YouTube, and Google/Search to achieve business objectives.
- Oversee and mentor a team of advertising specialists, providing guidance and professional development opportunities.
- Optimize campaign performance using advanced analytics tools, ensuring maximum ROI and meeting key performance indicators (KPIs).
- Collaborate with cross-functional teams, including creative, content, and sales, to ensure cohesive and effective advertising campaigns.
- Stay ahead of industry trends and emerging technologies to maintain a competitive edge in the digital advertising landscape.
- Manage and allocate advertising budgets, ensuring efficient and effective use of resources.
- Prepare detailed reports and presentations on campaign performance, providing actionable insights and recommendations to stakeholders.
- Act as the primary point of contact for the company, presenting strategies, campaign performance, and insights.
Requirements:
- Mastery in advertising platforms and tools such as Google Ads, Facebook Ads Manager, YouTube Advertising, Google Analytics, and other relevant software.
- Minimum of 5 years of experience in digital advertising, with a proven track record of managing successful campaigns on Facebook/Instagram, YouTube, or Google/Search.
- Track record of leading successful teams.
- Strong understanding of SEM and PPC strategies.
- Proficiency writing copy for landing pages, ads, and creative.
- Experience in advertising analytics tools like facebook pixel, UTMs, website tracking platforms like google tag manager, etc.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Excellent project management skills, with the ability to handle multiple campaigns and projects simultaneously.
- Exceptional communication and interpersonal skills, with the ability to work effectively with diverse teams.
- Creative thinker with the ability to develop innovative advertising solutions.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Bachelor's degree in Marketing, Advertising, Business, or a related field.
Why Join Us:
- Competitive salary
- Comprehensive benefits package including health, dental, and vision insurance.
- Opportunities for professional growth and advancement.
- Dynamic and inclusive work environment.
Company Overview:
Purelight Power is dedicated to revolutionizing the United States' energy framework, one household at a time. Specializing in home solar installations, our state-wide lead generation program ensures a seamless switch to solar for beginners and offers rewarding opportunities for sales professionals. Join our growing team and be part of a dynamic sector that offers significant career advancement opportunities.
Compensation details: 80000-100000 Yearly Salary
PId327d5f364a6-25826-35207101
