Description:
Kinsley Energy Systems is seeking a highly motivated and results-driven Marketing Manager to join our team. The successful candidate will be responsible for identifying and cultivating new business opportunities through targeted marketing campaigns and strategies. This role requires a proactive approach to generating high-quality leads that can be converted into sales opportunities. The Marketing Manager will report directly to the VP of Kinsley Energy Systems.
Marketing Manager Responsibilities:
- Develop and execute lead generation strategies to identify potential customers and drive qualified leads into the sales pipeline.
- Utilize a variety of marketing channels, including email marketing, social media, content marketing, and SEO, to attract and engage prospects.
- Conduct market research to identify new opportunities and understand industry trends and customer needs.
- Collaborate with the sales and marketing teams to create and refine messaging, campaigns, and promotional materials.
- Manage and optimize lead nurturing processes through various tools and platforms, including CRM and marketing automation software.
- Track and analyze key performance metrics to measure the effectiveness of lead generation efforts and adjust strategies as needed.
- Attend industry events, webinars, and networking opportunities to promote Kinsley Energy Systems and generate leads.
- Stay up-to-date with the latest trends and best practices in digital marketing and lead generation.
Preferred Marketing Manager Skills and Experience:
- Bachelor's degree in Marketing, Business, or a related field.
- 3+ years of experience in a lead generation role, preferably in the energy or technology sectors.
- Proven track record of successfully generating and nurturing leads through various marketing channels.
- Strong understanding of digital marketing techniques, including SEO, SEM, email marketing, and social media.
- Experience with CRM and marketing automation tools, such as HubSpot, Marketo, or Salesforce.
- Excellent communication and interpersonal skills, with the ability to work effectively in a team environment.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Self-motivated, proactive, and able to manage multiple projects simultaneously.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or national origin.
Requirements:
Compensation details: 0 Yearly Salary
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