We are OMD, Adweek’s Global Media Agency of the Year in 2020. We are the world’s largest media network with more than 12,000 people working in over 100 countries. As the world grows with opportunities, the key is reacting to them, by making better decisions, faster - combining innovation, creativity, empathy and evidence to help them move faster, reach further and take smarter risks every day.
We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.
What You Can Expect:
Our success is underwritten by our core principles:
- Dynamic diversity. Bringing diversity of perspective, skillset, and background, as well as the mix of ages, genders, ethnicities, skillsets & backgrounds.
- Radical collaboration. Connecting a diverse group of people through instinctive structures, skills and mindsets.
- Rapid prototyping. Fostering a mindset of curiosity in which our people are always building, testing, evolving and retesting hypotheses.
All of which is underpinned by a commitment to total transparency.
Associate Manager, XMIA- Programmatic
Client Engagement
- Manage client campaigns including: strategy development, project management, report delivery, and client communication.
- Assist with new business proposal creation and distribution
- As requested, work directly with partners or vendors to become fluent in new features, capabilities and/or troubleshoot client campaign issues
- Interface and collaborate with internal teams and vendors to develop a deep understanding of the capabilities and limits of the technologies we employ, including DSPs, DFA, Data providers, etc.
- Communicates day-to-day performance to clients as needed
- Communicates & executes requirements/needs with internal agencies to hit client KPI’s
Planning and Optimization
- Set up campaigns accurately in different systems, ensuring ad tags and creative are loaded correctly into the systems. If appropriate, make sure the creatives are approved before campaign launch date.
- Master media buying-related technologies, including DSPs, DMP, 3rd party ad servers and manual exchanges
- Understand client performance objectives and develop successful strategies to meet them, and then some
- Hands-on execution and in-the-field management of client campaigns
- Strong understanding of OMD best practices and when to apply them on client campaigns
- Advanced level understanding of campaign, ad server, impression, and user data that can help capitalize on key drivers of performance and identify opportunities for account growth
- Translates advanced campaign goals to Optimization tactics across all platforms
- Executes advanced QA standards across assigned campaigns
- Executes basic & advanced reporting analysis using OMD and 3rd party planning, activation & measurement tools
- Manages Salesforce at the account level inclusive of plugs as needed
- Learns advanced trading and optimization across all platforms
Required Education & Experience:
· Bachelor’s degree in Economics, Statistics, Mathematics, Engineering, Finance, Applied Sciences, Operations Research or Industrial Engineering degrees
· Experience analyzing and drawing recommendations from large datasets using analytics software including: Excel strongly preferred.
· Digital experience: 1- 2 year experience in console, DSP experience a must
Compensation Range: $70,000 - $75,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, Benefits include: health/vision/dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation, sick, personal days, paid parental leave, and paid medical leave, STD/LTD insurance benefits.
OMD is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
