Valeo is a tech global company, designing breakthrough solutions to reinvent the mobility. We are an automotive supplier partner to automakers and new mobility actors worldwide. Our vision? Invent a greener and more secured mobility, thanks to solutions focusing on intuitive driving and reducing CO2 emissions. We are leader on our businesses, and recognized as one of the largest global innovative companies.
Join us and lead tech innovation for autonomous vehicles!
What you will win:
As part of a global community of talented people, you will grow and thrive working on advanced technologies for greener, safer and smarter mobility. Our company culture gives all our employees the opportunity every day to #Dare.Care.Share. You will receive a best in class, total compensation package that provides a comprehensive benefits program with real financial value.
About the Role:
As a Regional Marketing Manager, you will ensure convergence and consistency between product marketing and sales. You will also pilot development of the given market with the aim of promoting the sales results of the existing distributors and appoint those of new distributors.
Responsibilities Also Include:
Champion for structural market analysis :
- Manage Market Studies : Information gathering by sales team / External research projects / customer survey
- Market quantification and Competition analysis, including market watch and research if necessary
- Regularly updates the crosslists for given perimeter
Contribute to the implementation of the distribution strategy for the allocated perimeter:
- Analysis and follow up of Customer development plans (CDPs)
- Marketing contributor to the preparation of the sales budget and yearly listings
- Monthly sales analysis, report and follow-up
- Corrective Action Plans (CAP) draft
Responsible for promotion, communication services and sales animation activities related to product lines:
- Efficient use of a delegated marketing-costs budget
- Promotions design and follow-up:
- Prepare / Review promotion calendar on an annual / quarter basis
- Prepare cost/benefit analysis and KPI’s for all promotions
- Use CHLOE to manage and monitor price increase implementation / promotion launch
- Coordination of local deployment with trainers/Sales force, detection of synergies between areas
- Definition and follow up of key customers, and according tailor made marketing plans if any
- Look after communication (media, convents, open houses) trainings and factory visits
Liaise with product marketing, fields and sales for sales and marketing operational tasks/ requests :
- Day to day coordination / monitoring of monthly corrective action plans according to monthly results & follow up with sales
- Visit clients and prospects on a regular base, incidentally alone
- Give support for product-technical questions to customers and customer service
- Customer Complaints (root cause/solution)
Partner of product marketing regarding pricing approach:
- Contribution to the yearly price list exercise
- Formulate range and pricing needs, based on market developments and competition analysis
- Keep the pricing and information info-Bulletin up to date
Give the marketing input for given perimeter to the monthly demand planning exercise:
- Draw up of monthly forecasts for procurement
- Contribution to product lifecycle meeting
What You Should Have:
- Bachelor’s degree in Marketing or related field..
- 5-10 years’ experience marketing, brand marketing, and advertising within automotive aftermarket to Original Equipment Supplier (OES) or experience product development with OEM’s.
Join us!
Thanks to its strategy focused on innovation, Valeo aims at reducing CO² emissions and developing intuitive driving to propose greener, safer, and smarter mobility.
The fantastic (r)evolution towards the vehicle of the future provides amazing career opportunities and challenging jobs!
Diversity by nature
At Valeo, innovation is driven by the diversity, authenticity and energy of its talents. Are you looking for new technological and human adventures? Join Valeo and its more than 100.000 employees across the globe! More information about valeo : https://www.valeo.com
