Join a team that recognizes your unique contributions!
Under the direction of the Marketing team, the Marketing Support Specialist Specialist supports the Senior VP of Sales/Marketing and collaborates with various departments throughout the organization.
We're searching for a Marketing Support Specialist Specialist to execute and inform Flagship’s marketing strategies by executing programs and tactics that grow our pipeline, engage, and retain B2B audiences help nurture them into leads and, eventually, clients. Our ideal Marketing Support Specialist commands best practices and trends in B2B conference and event marketing, enjoys being creative, and understands how to both engage and convert B2B audiences.
We are looking for a multi-talented, highly organized marketer to support content, creative, and digital marketing initiatives and assist with data aggregation/analysis. This role requires precise attention to detail, project management skills, and both creative and pragmatic problem-solving.
You'll be joining a company with:
- An astounding growth trajectory at 18-20% the last 5 years
- a 401K with match
- 2 weeks’ vacation
- Cell Phone stipend
- Ample opportunities for advancement/ growth
- Hybrid Work Schedule: minimum 3 days per week in office in Southlake, TX.
Essential Functions
- Project management (i.e., pre-/post-event planning, logistics coordination) for 30+ trade shows and conferences per year.
- Analyze B2B event strategies, monitor attendance, collaborate with and gather feedback from attendees, create reports that help determine event ROI, and ensure strategic alignment across the Sales and Marketing Teams.
- Maintain inventory of promo products and collateral, and track and generate reports on budget vs. actual spend.
- Research and manage industry-related sponsorships, networking events, and third-party vendors as part of conference strategy.
- Contribute to marketing projects as needed by copywriting, creating, and posting on multiple social channels to promote the company and our conference attendance.
- Place insertion orders, track and submit invoices for payment, and work with printers to produce materials as needed to support conference attendance or other events.
- Work closely with the Content Team to create effective email campaigns to promote our attendance at conferences and trade shows.
- Assist with marketing analytics by generating accurate and digestible reports across multiple platforms (i.e. performance of website, Google/SEO, programmatic ad campaigns, social ads, email nurtures.)
- Provide additional research, project, and strategic support for Content, Creative, and Web Teams as needed.
Knowledge and Skills
- Experience in B2B marketing with the proven ability to conduct engagements in a professional and appropriate manner
- Experience with logistics and coordination of conferences and events, including pre and post show email and social media promotion.
- Experience working with marketing automation tools such as Hubspot, Marketo, or Pardot to set up workflows, nurtures, and sequences, schedule social media posts, and analyze results.
- Ability to manage and optimize multi-platform marketing campaigns through data aggregation and analysis.
- Familiarity with WordPress and proficiency in the Microsoft Office suite (Word, PowerPoint, Excel).
- Experience using Canva and the Adobe Creative Suite a plus.
- Ability to work well under pressure, meet deadlines, and be flexible in managing multiple projects simultaneously.
- Strong communication skills are required and ability to keep all event attendees and project stakeholders informed and up to date.
- Ability to take initiative and tackle projects with minimal direction.
- Ability to excel in a fast- paced, rapidly changing environment.
- Strong organizational and analytical skills, along with excellent oral and written communication abilities.
- Strong team skills, with a willingness to pitch in on projects with tight production deadlines.
Education and Work Experience
- 3+ years’ experience in the marketing field
- 2+ years’ experience in event planning and management
- B.A. in Marketing, Journalism, Communications, or related field
Work Environment
- Fast paced office environment.
- High sense of urgency.
- Small/medium office environment.
- Exposed to a combination of normal office type environments and client environments.
- Exposed to highly confidential information.
Physical Demands
- The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
- While performing the duties of this job, the employee is occasionally required to stand, walk, sit, use hands to finger, handle, or feel objects, tools or controls, reach with hands and arms, climb stairs, balance, stoop, kneel, crouch, talk or hear. Physical requirements include stooping, standing, climbing and frequent lifting of a minimum of 40 lbs. of office and facilities equipment. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Work Authorization
Authorized to work in the U.S.
Equal Employment Opportunity Employer
Flagship is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
Americans with Disabilities Act
Under the Americans with Disabilities Act, reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of their job.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
