Robert Half is partnering with an Austin based healthcare client who is seeking an experienced Marketing Analytics Specialist with a strong focus on Excel. The specialist will interpret and analyze marketing data, utilize a proprietary data visualization tool to build reports, identify trends, and deliver actionable insights to improve marketing strategies.
Responsibilities:
- Develop and maintain marketing reports using Excel.
- Analyze digital marketing trends.
- Conduct market research to identify new opportunities.
- Present insights to the marketing team.
Requirements:
- Bachelor's degree in Marketing, Business, Statistics, or related discipline.
- Advanced proficiency in MS Excel.
- Experience creating reports with a data visualization tool.
- Strong analytical skills.
- Knowledge in digital marketing principles.
- Excellent communication and project management skills.
