Are you a dynamic digital marketing professional with a passion for B2B marketing, preferably in the manufacturing industry. Do you have a graphic designer's eye and can write like a journalist or a content marketer? We're seeking an experienced Manager in Marketing to join our team and lead our online presence to new heights. In this role, you will not only support our digital marketing efforts but also leverage our marketing database for customers and prospecting campaigns. We will also have you help us redesign our corporate website and work on our Shopify Plus store with over 10,000 SKUs.
The position is 100% in our Camarillo, CA office.
About DEX:
DEX has been a provider of supply chain solutions since 1980. DEX manufactures, distributes, and repairs electronic parts and assemblies for customers. DEX has deep capabilities in servicing clients during manufacturing shortages, when components are unavailable in the global marketplace. While we specialize in hard-to-find parts, we supply, manufacture, & repair an extensive range of parts across multiple verticals.
For over 40 years, DEX has delivered supply chain solutions by understanding the unique complexity of each customer’s business. Our customer portfolio spans multiple industries, including healthcare, renewable energy, communications, networking, consumer electronics,
semiconductor, and industrial end-markets.
Key Responsibilities:
- Develop and execute digital marketing campaigns using best practice methodology in email systems.
- Support the Company’s e-commerce initiatives. Knowledge of the Shopify e-commerce platform is helpful. Working knowledge of AI tools like ChatGPT and Gemini is essential.
- Create engaging and effective copy & content for ads, email newsletters, web pages, landing pages, and other collateral, including presentations for sales. Graphic design experience is required.
- Plan and organize promotional presentations & update collateral.
- Conduct market research, forecasts, competitive analyses, campaign results, and consumer trends, and provide reports to leadership.
- Stay up-to-date with digital marketing trends and best practices, attend workshops and conduct research to share relevant information with the team.
- Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data
- Support various e-commerce & marketing initiatives as directed.
Requirements:
Education: Bachelor’s degree in marketing, advertising, or communications.
Experience: 3-7 years of relevant experience, with a strong background in e-commerce marketing, website redesign, and content creation.
Technical Skills:
- Proficient in email marketing, HTML, and other tools to optimize email marketing campaigns.
- Proficient in graphic design for marketing campaigns, collateral and presentations.
- Proficiency in HTML for web design.
- Knowledge of Shopify Plus, especially in managing large inventories.
- Some knowledge of SEO for e-commerce platforms.
Marketing Experience:
Previous work experience as a marketing manager or in a similar role.
Marketing Knowledge:
In-depth understanding of traditional and digital marketing, content marketing, and social media marketing.
Communication:
Excellent written and verbal communication skills.
Tech Savvy:
Proficiency in the full Microsoft Office suite. Presentation creation expertise.
Attention to Detail:
Meticulous attention to detail and a commitment to accuracy.
Job Type: Full-time
Join our team and play a pivotal role in shaping our online presence. If you're a seasoned e-commerce marketing professional with the skills to revamp our website, create compelling content, and elevate our Shopify store, we want to hear from you. Apply today to take your career to new heights with us!
DEX is an equal opportunity employer. We are committed to providing a workplace that promotes diversity, equity, and inclusion. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, marital status, sexual orientation, gender identity, or any other protected characteristics in accordance with applicable federal, state, and local laws.
