Digital Media Associate
Location: Culver City, CA.
12 month assignment
Pay rate: $39/hr.
On behalf of our client, a renowned entertainment company, we are seeking for a Programmatic Media Associate. In this role you will play a pivotal part in managing and optimizing performance media campaigns across various platforms, contributing to the growth and evolution of our digital-first workforce.
Responsibilities:
- Execute programmatic campaigns, ensuring flawless setup, creative trafficking, budget management, and pacing.
- Daily optimization of media campaigns across multiple platforms to maximize target audience engagement and performance.
- Deliver daily performance trackers and comprehensive campaign reports, providing insights and recommendations for ongoing improvements.
- Work closely with internal teams and external agencies to coordinate campaign execution, data integration, and optimization strategies.
- Participate in ongoing learning sessions to enhance expertise in performance platforms and professional skills.
Experience and Education:
- 1+ years in paid digital media, with hands-on experience in programmatic buying platforms such as DV360, TradeDesk, or Amazon DSP.
- Proficiency in Excel for data analysis and reporting. Familiarity with MS Office suite (Word, PowerPoint, Teams).
- Understanding of digital media and marketing landscape, with exposure to biddable media planning and execution.
- Meta and Google Search platform experience are a must-have.
