The JRT agency® is seeking a highly skilled and experienced Account Director to lead marketing initiatives, program development and communications for a major automotive client, specifically within its aftermarket service and parts division.
This role will have specific client stakeholder responsibilities, ensuring responsive, thoughtful service and support for assigned accounts and driving new thinking for growth. Additionally, they will play a pivotal role in cross-channel digital platform and content planning so they must be well-versed in website user experience and conversion strategies. Lastly, the individual will orchestrate and oversee dealership communications tactics, understanding and identifying ways to maximize engagement by using a toolbox of communications levers.
You’ll collaborate with an exceptional cross-functional agency team composed of other account leaders, support specialists, creatives, multimedia and digital experts, developers, and designers, as well as copy and content masters.
Key Responsibilities
- Client Management: Serve as the primary point of contact for clients, maintaining and nurturing relationships to ensure client satisfaction and business growth.
- Strategic Planning: Develop and implement marketing strategies and campaigns that align with client objectives and drive results.
- Leadership: Lead and mentor account support specialists, fostering collaboration and high performance.
- Project Oversight: Manage project timelines, budgets and resources to ensure timely and efficient delivery.
- Business Development: Identify opportunities for account growth and new business within existing accounts.
- Performance Tracking: Monitor and analyze campaign performance, providing insights and recommendations for optimization.
- Presentations: Create thoughtful and well-constructed presentations (PPT) to share agency work and pitch new ideas.
- Website Management: Collaborate with agency teams to plan and execute cross-channel website strategies to maximize engagement and results.
- Content and Communications: Oversee website content and outbound dealer communications for consistency and impact.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications or a related field.
- Minimum of 10 years of experience in account management, preferably within a marketing agency or related industry.
- Demonstrated ability to think strategically and creatively with a track record of delivering successful marketing campaigns.
- Strong understanding of the automotive aftermarket, dealer programs, communication platforms and business channel strategies.
- Exceptional communication and interpersonal skills with the ability to build and maintain client relationships.
- Excellent project management skills with the ability to manage multiple projects simultaneously.
- Proficiency in Microsoft Suite, especially PowerPoint, Word and Excel.
How to Apply
If we are describing a role and place that you would like to know more about, please start a conversation with us by emailing ad@thejrtagency.com your cover letter and resume, including “Account Director” in the subject line.