Content Writer - Photography Product Descriptions:
The Content Writer creates engaging, accurate, and informative product descriptions that blend clarity and expertise. A well-written product description gives customers trustworthy insight and relatable perspective through a comprehensive overview, which highlights important benefits, real-world applications, notable features, and vital technical specifications.
The Content Writer’s work should strive to empower B&H customers to make informed decisions through accurate, meaningful, and engaging content. Content Writers are generally responsible for items within their assigned category (e.g. accessories). They will also handle correction requests, select customer Q&As, and additional tasks as needed.
A Content Writer must have in-depth knowledge and experience in photography and/or lighting.
Essential Responsibilities:
•Conducts comprehensive research on assigned products utilizing professional, vendor, blog and other relevant resources
•Collaborates with internal departments to gain information for product descriptions
•Prioritizes workflow to complete high urgency descriptions
•Drafts a complete, professional, customized, and non-copied description to elucidate and improve customer understanding of a product and related features
•Responds to bugs or requests to correct and update description content
•Composes additional content for necessary fields such as “What’s in the Box,” technical specifications, etc.
•Writes material in conformity to company formatting and content standards
Specific Knowledge, Skills and Abilities:
•In-depth knowledge in photography and/or lighting
•Creative writing skills and ability to create a personable aura in writing
•Professional written and verbal communication skills
•Strong research skills
•Ability to learn new product and computer technologies
•Proficient knowledge of Microsoft office
•Ability to prioritize, meet deadlines, and to work under pressure
•Detail-oriented and organizational skills