McDonald’s growth strategy, Accelerating the Arches, encompasses all aspects of our business as the leading global omni-channel restaurant brand. As the consumer landscape shifts we are using our competitive advantages to further strengthen our brand. One of our core growth strategies is to Double Down on the 3Ds (Delivery, Digital and Drive Thru). McDonald’s will accelerate technology innovation so 65M+ customers a day will experience a fast, easy experience, whether at one of our 25,000 and growing Drive Thrus, through McDelivery, dine-in or takeaway.
McDonald’s Global Technology is here to power tomorrow’s feel-good moments.
That’s why you’ll find us at the forefront of transformative technology, exploring new and innovative ways to serve our millions of customers and spread happiness one delicious Hot Fudge Sundae-dipped fry at a time. Using AI, robotics and emerging tech, we’re digitizing the Golden Arches. Combine that with our unparalleled global scale, and we’re reshaping all areas of the business, industry and every community that is home to a McDonald’s restaurant. We face complex tech challenges every day. But that’s where our diverse and talented teams come in. They’re made up of the best and brightest from all over the globe, and they thrive in the space where feel-good meets fast-paced.
Check out the McDonald’s Global Technology Technical Blog to learn how technology and our global team are directly enabling the Accelerating the Arches strategy.
Job Description
We are seeking a highly motivated individual for the Senior Marketing Customer Data Product Manager role on the Global Technology Data & Analytics team. In this role, you’ll be responsible for overseeing the data integrations for the marketer customer data platform (mCDP) to ensure that McDonald’s marketers have complete, accurate, and real-time data to engage our customers. You will work closely with other customer data source systems, channels teams, the customer experience organization, and market stakeholders to drive the one McDonald’s way of marketing.
The candidate for this role must have a strong understanding of key data engineering principles, big data tools, cloud platforms, and customer data platforms. Additionally, the candidate must be effective at managing stakeholders across different teams and functions of McDonald’s.
Responsibilities:
- Lead the day-to-day operations for the Marketer Customer Data Platform (mCDP) data integrations
- Manage a team of McDonald’s employees and consultants, including data engineers, technical business analysts, and data product managers
- Collaborate with cross-functional teams to define requirements, build solutions, and deploy to markets
- Participate in and at times lead the solution, design, and implementation activities for the overall mCDP product
- Work with data source systems to ensure core product centric data reliability principles are adhered to, to ensure reliability and accuracy of data
- Develop strategy and lead execution of data validation activities for markets coming onto the mCDP product to ensure successful data migration
- Attend weekly product education and Q&A sessions with markets who are coming onto the mCDP product
- Support budget and resource management for mCDP product development, testing, and infrastructure monitoring teams
- Partner with Global Marketing Customer Experience team to identify new, breakthrough marketing use cases to bring into the mCDP product suite
Qualifications
- Minimum 5-10 years of relevant work experience in customer data platforms and/or marketer activation tools
- Bachelor’s degree in analytical field
- Experience in product management
- Experience leading multiple complex, cross-functional projects
- Strong analytics skills, root cause analysis experiences on internal and external data and processes to answer business questions and improve application performance
- Comfortable partnering and working with a wide range of stakeholders at various levels of management and leadership
- Strong written and verbal communication skills
- Experience presenting to executive level stakeholders
- Self-motivated with ability to set priorities and mentor others in a performance driven environment
- Passion for technology and innovation & uncompromising attention to detail
Preferred Skills:
- Extensive experience working with Agile methodologies and expertise in production deployment processes and continuous deployment best practices
- Experience working with AWS product suite
- Experience working with mParticle and Braze SaaS products
- Demonstrated ability to lead complex teams including testing & production support teams
- Experience developing Confluence pages and working with Jira
Additional Information
McDonald’s is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald’s provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact mcdhrbenefits@us.mcd.com. Reasonable accommodations will be determined on a case-by-case basis.
McDonald’s provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Nothing in this job posting or description should be construed as an offer or guarantee of employment.
