Adecco Creative and Marketing is looking for an experienced Product Marketing Manager with a strong background in marketing and designing collateral for technical products. This role will focus on refining and communicating the value of our products, including servers and other cutting-edge technologies, to both internal teams and external customers. You will play a key role in shaping product messaging, developing marketing materials, and ensuring our products are effectively positioned in the marketplace.
This role is full-time on site in Warminster, PA. Please only local candidates apply.
Key Responsibilities:
- Develop and refine messaging for technical products, ensuring clear, compelling communication that resonates with target audiences.
- Create product-specific marketing collateral, including presentations, brochures, and leave-behinds for customers.
- Collaborate with product teams to translate complex technical details into customer-facing materials that highlight product benefits.
- Drive go-to-market strategies for new products and enhancements, ensuring successful launches and customer engagement.
- Work closely with sales teams to support product positioning and develop tools that assist in the sales process.
- Conduct market research to stay informed on industry trends and competitor positioning, ensuring our messaging remains competitive and relevant.
Qualifications:
- Proven experience in product marketing, preferably with technical or enterprise-level products (e.g., servers, hardware, software).
- Strong ability to simplify complex technical concepts and communicate them effectively to non-technical audiences.
- Experience developing marketing collateral, including product briefs, presentations, and customer leave-behinds.
- Excellent written and verbal communication skills with a strong attention to detail.
- Ability to work cross-functionally with product, sales, and marketing teams to align on messaging and strategy.
Preferred Skills:
- Experience in the technology sector, especially in areas such as servers or enterprise hardware.
- Familiarity with product lifecycle management and go-to-market strategies for technical products.
If you’re passionate about translating technical products into compelling marketing messages and materials that drive customer engagement, we encourage you to apply!