E-COMMERCE DIRECTOR
Reports to: CEO/Executives
Location: Los Angeles
Commitment: Part-time (20hrs/week)
Starting date: Immediate
Company Overview
A Los Angeles-based lifestyle brand known for its dedication to true lasting luxury, crafted with the world's finest fabrics.
Description
Looking for a strategic, data-driven E-Commerce Director to work part-time in the Los Angeles office to lead the brand’s e-commerce. You will be responsible for overseeing and managing the day-to-day operations of the e-commerce business while driving long-term financial success. The ideal candidate will possess a blend of creativity, technical expertise, and business acumen, with a proven track record in the luxury fashion e-commerce space.
Responsibilities
- Develop and drive the long-term e-commerce strategy aligned with the brand's vision and financial objectives
- Lead digital transformation initiatives, integrating new technologies to enhance the customer experience and backend operations
- Analyze data to inform strategic decisions, focusing on customer acquisition, conversion rates, and retention strategies
- Oversee the e-commerce budget, ensuring profitability through strategic pricing, promotions, and cost optimization
- Collaborate with marketing, design, and customer service teams to ensure a seamless and luxury-focused customer experience
- Manage relationships with third-party vendors and partners, ensuring alignment with brand objectives
- Oversee content strategy and creative direction for the website, maintaining brand integrity and luxury appeal
- Lead and execute project management for the launch of new e-commerce products and platforms, driving clarity and collaboration across all involved teams
- Drive the execution of online marketing channels, including SEO, online merchandising, content, site navigation, and web analytics
- Ensure compliance with e-commerce regulations, data privacy laws, and security standards
- Innovate and implement new strategies for improving online merchandising, promotional, and content management
- Drive global expansion efforts, including localization strategies for international markets
- Act as the primary point of contact for the development of all direct-to-consumer business online
Qualifications
- Minimum 4-6 years of experience in e-commerce, with a strong background in the fashion and luxury sectors
- Bachelor's or Associate's degree in a related field preferred but not required
- Proven ability to lead cross-functional teams and manage complex projects
- Strong understanding of Shopify, Shopify Plus, SEO, CRM, and other merchandising planning/management tools
- Stellar management skills and a willingness to take initiative
- Strong analytical skills with a data-driven approach to decision-making
- Demonstrated success in strategic planning, digital transformation, and customer experience optimization
- Prior experience in luxury brand positioning online is highly desirable