Job Title: Field Sales Representative- Cannabis
Location: Reno or Carson City, NV.
Department: Sales
Reports To: Regional Sales Manager
Employment Type: Full-time
Company Overview:
Our client is passionate about delivering the highest quality cannabis products to our customers. Our mission is to provide exceptional products and services that enhance the well-being and lifestyle of our customers. They are looking for a dynamic and motivated Field Sales Representative to join their team and help them grow our presence in the market.
Job Summary:
The Field Sales Representative is responsible for driving sales and increasing market share of their cannabis portfolio within a designated territory. This role involves building and maintaining strong relationships with retail partners and other key stakeholders. The ideal candidate will have a good understanding of the cannabis industry, excellent communication skills, and a proven track record in sales.
Key Responsibilities:
- Sales & Business Development:
- Identify and target potential dispensaries and dispensary chains within the assigned territory.
- Develop and execute sales strategies to achieve or exceed sales targets.
- Conduct regular visits to current retail partners to ensure product placement, promotions, and to gather market intelligence.
- During visits ensure adequate inventory levels are maintained, create orders, upsell inventory requirements if the retail partner is experiencing frequent OOS and other general sales responsibilities.
- Present and demonstrate product features and benefits to retail staff and management when applicable.
- Sell in additional SKUs and product lines to expand the brand’s presence in stores.
- Ensure proper everyday and promotional pricing is being adhered to.
- Merchandising:
- Ensure the brand’s product portfolio is merchandised correctly in retail locations.
- Conduct frequent store visits, up to 5 days per week, to monitor product placement, out-of-stock (OOS) situations, and overall product visibility.
- Implement merchandising plans and strategies to maximize sales opportunities.
- Relationship Management:
- Build and maintain strong, long-lasting relationships with key stakeholders.
- Provide exceptional customer service and address any issues or concerns promptly.
- Collaborate with the marketing team to communicate promotional materials and campaigns needs.
- Market Analysis & Reporting:
- Monitor and analyze market trends, competitor activities, and customer preferences.
- Provide regular reports on sales performance, market conditions, and customer feedback.
- Participate in trade shows, industry events, and networking opportunities to promote our brand.
Qualifications:
- Education:
- Bachelor’s degree in Business, Marketing, or a related field preferred.
- Experience:
- Minimum of 3 years of experience in a sales role, preferably in the cannabis industry.
- Proven track record of meeting or exceeding sales targets.
- Skills & Abilities:
- Strong knowledge of the cannabis industry, including regulations and market dynamics.
- Excellent communication, negotiation, and interpersonal skills.
- Self-motivated with the ability to work independently and as part of a team.
- Proficient in using CRM software and G Suite.
- Ability to travel within the assigned territory daily.
