About the Company:
Top DTC eCommerce marketing agency focused on scaling Shopify brands. The fastest growing DTC agency trusted by brands of all sizes.
Job Title: Klaviyo Email Marketing Manager
Responsibilities:
- Fully manage email marketing for DTC brands on the Klaviyo platform, including email copy, graphic design, slicing, and scheduling.
- Develop and maintain a weekly content calendar for brands, planned 6 weeks in advance.
- Lead email strategy and creative direction, ensuring alignment with brand guidelines.
- Create detailed email briefs, including copy, assets, and creative direction.
- Schedule and deploy email campaigns in Klaviyo.
- Monitor and analyze email performance metrics to ensure optimal outcomes.
- Build and optimize segmentation in Klaviyo to enhance email deliverability and open rates.
- Develop and refine email flows to improve customer engagement.
- Provide actionable insights from campaign performance analysis to enhance future email marketing efforts.
- Collaborate closely with the Evestar email team to manage deliverables and timelines.
- Conduct weekly client calls to discuss email performance and strategies—this role is client-facing.
Requirements:
- Minimum of 2+ years of experience in email marketing management using Klaviyo.
- At least 2+ years of experience with graphic design or content creation platforms such as Canva.
- Demonstrated ability to recognize and apply aesthetic and creative direction, ensuring email designs are on brand.
- Strong proficiency in writing compelling email copy.
- Experience in branding is a plus.
- Project management experience using tools such as Monday or Jira.
- Must be Klaviyo Certified.
