COMPANY DESCRIPTION:
GAVIN is a full-service brand communications agency that has gained recognition as a national leader in the industry. GAVIN has been recognized for the second year in a row as a Fastest Growing Private Company by Inc. 5000. GAVIN’s clients include regional, national, and international clients in the Financial Services, Health & Wellness, Education, Government, and Educational industries.
The agency fosters a “We Culture” mindset that encourages growth from within and is committed to finding diverse talent in every aspect to grow their team. GAVIN is on a strategic growth path and understands that it is through the support of the entire team that their goals will be achieved. Earlier this year, GAVIN became part of the YGS Group family of companies.
Responsible for:
- Co-creating the agency’s new business strategy for the fiscal year and presenting it to the senior leadership team for approval.
- Translating agency objectives and targets into annual plans with the agency department leads, identifying sectors and types of work and developing a plan for targeting this desired client list.
- Growth from net new business in new sectors, organic growth, business, or talent acquisition.
- Representing the agency as the first point of contact for prospective clients; understanding their needs and objectives and presenting this to the leadership team.
- Managing and completing detailed prospective Requests for Information (RFIs) and Requests for Procurement (RFP).
- Supporting the refinement and roll-out of the agency's new business development process. Managing the new lead capture process, qualifying and prioritizing opportunities.
- Tracking the agency wins and losses and review performance, conversion rate and costs.
- Analyzing and managing the new business budgets and financial information to make informed commercial decisions.
- Leading and owning the business development plan and agreed levels of income generation.
- Developing and maintaining current knowledge of the advertising landscape and competitive activity.
Qualifications of the role include:
Minimum Bachelor’s Degree in public relations/communications or related field, Master’s Degree preferred.
Minimum 10 years’ progressive public relations experience.
Agency experience required.
Superior presentation skills.
Public relations and marketing experience with education, healthcare, manufacturing, financial services and government sectors a plus.
