Quick overview
Lead AI-driven growth strategies for innovative e-commerce experiences at Demand.io. Shape the future of online shopping by developing and implementing data-driven growth initiatives for products used by millions. Ideal for analytical thinkers passionate about AI, data strategy, and innovative approaches to driving business growth in a fast-paced environment.
About Demand.io
Demand.io aims to be the world's leading source of e-commerce knowledge. Founded in 2009, we're developing AI-driven products to transform online shopping:
- SimplyCodes: AI and community-powered savings platform covering 400,000+ stores
- Product.ai: AI shopping assistant (in development) to redefine online purchasing
Our products drive over $1 billion in annual e-commerce volume, with plans for substantial growth.
The opportunity
We're seeking an innovative AI-Driven Growth Strategist to spearhead our growth initiatives across our product portfolio. In this high-impact role, you'll:
- Develop and implement AI-driven growth and content strategies across our platforms
- Lead data analysis initiatives to uncover growth opportunities, particularly in e-commerce categories
- Optimize SEO performance and organic traffic through innovative approaches
- Enhance user engagement, retention, and monetization across our platforms
- Drive affiliate revenue growth through data-driven strategies
- Contribute to the development of AI-assisted shopping experiences
You'll report directly to the CEO and play a key role in shaping our growth trajectory.
What you'll do
- Lead the development and execution of AI-powered content and growth strategies
- Oversee the integration of AI-generated content to improve SEO performance and user engagement
- Drive topic cluster growth to boost organic search rankings and traffic
- Identify and capitalize on high-potential e-commerce categories for focused growth initiatives
- Optimize landing pages and dynamic product page designs for increased user engagement and affiliate revenue
- Develop strategies to grow our user base and improve retention rates
- Collaborate with AI, engineering, SEO, and content teams to implement comprehensive growth strategies
- Identify emerging trends in e-commerce, AI, and affiliate marketing to inform our growth strategy
A day in the life
As an AI-Driven Growth Strategist at Demand.io, you might:
- Analyze user behavior data to identify opportunities for improving engagement and retention
- Collaborate with the AI team to optimize our content generation and personalization strategies
- Design and implement A/B tests to improve user experience and drive growth on merchant pages
- Develop strategies to capitalize on emerging e-commerce categories and seasonal trends
- Present growth strategy recommendations to the executive team, influencing product direction and affiliate partnerships
About you
Must-haves:
- Strong analytical skills with the ability to derive insights from complex datasets
- Experience with data-driven growth strategies. Bonus for growth background in e-commerce or affiliate marketing.
- Understanding of AI and machine learning concepts and their applications in business growth
- Understanding of digital content strategy, basic familiarity with SEO principles and content optimization strategies
- Proven track record in driving measurable improvements in key performance metrics
- Excellent problem-solving skills and ability to think creatively about complex challenges
Nice-to-haves:
- Experience with AI-powered products or content generation
- Background in e-commerce, online marketplaces, or affiliate program optimization
- Knowledge of user retention and engagement strategies in digital platforms
- Publications or speaking engagements related to growth strategy, AI in business, or affiliate marketing
- Advanced degree in a relevant field (e.g., Marketing, Data Science, Business Analytics)
Compensation & growth opportunity
At Demand.io, we align individual success with company performance:
- Competitive base salary: $130,000 - $200,000 DOE
- Equity: 0.2% - 0.4% initial grant in a $100M+ valuation company
Partners program: Our profit-sharing system
- Substantial cash bonuses tied to company performance, paid out monthly
- Additive to already competitive core compensation package
- Potential to earn multiples of base salary through monthly profit-sharing
- Rewards exceptional performance and long-term commitment
The Partners Program provides increasing rewards as Demand.io grows. Eligibility typically begins after 3 months based on performance, with increasing bonus percentages as you advance through Partner levels.
"The Partners Program has allowed me to earn significantly more than in traditional roles. It makes you feel truly invested in the company's success." - Jimmy Doheny, Director of Business Operations
We're happy to discuss the program in detail during the interview process.
Benefits for high performers
- 💰 Equity Partners program with uncapped earning potential
- 🚀 Advancement opportunities based on impact
- 📚 Learning stipend for conferences, courses, and certifications
- 🖥️ Access to advanced AI tools including our own GPU cluster for AI model training
- 🏥 Comprehensive health, dental, and vision coverage for you and all dependents
- 🏖️ Unlimited PTO
- 👶 Parental leave policy
- 📈 401(k) program
- 🍽️ Catered lunches in our state-of-the-art Santa Monica office
- 🏠 Relocation assistance for exceptional candidates
Our benefits are designed to support high achievers in a fast-paced, innovative environment. You'll have the opportunity to lead projects on cutting-edge AI products, collaborate in a low-ego atmosphere, and work in our impressive office space featuring sweeping views and ample focus areas.
Our culture
At Demand.io, we value:
- Innovation: Exploring new ideas and technologies
- Empowerment: Taking ownership of impactful projects
- Continuous growth: Constantly learning and improving
"At Demand.io, we're building the future of e-commerce. Every team member has the opportunity to make a significant impact." - Michael Quoc, Founder & CEO
We primarily work from our Santa Monica office, believing that in-person collaboration drives innovation, while maintaining overall flexibility and autonomy.
Ready to shape the future of e-commerce?
If you're excited about leading product marketing efforts that will advance AI-powered shopping experiences, we want to hear from you.
Learn more about our products, our values, and what it's like to work at Demand.io.
