Public Relations and Events Manager

TACORI • glendale, az, us • 20h ago

Salary Range - $75,000 - $100,000

The PR/Events Manager will be a creative force behind our brand's visibility and growth. This role requires a strategic thinker who can develop innovative PR campaigns, curate memorable events, and foster strong relationships with media outlets and influencers. The ideal candidate is passionate about the jewelry industry and has a knack for thinking outside the box.

Come be part of an innovative team led by Paul Tacorian, our CEO. Collaborate on brainstorming sessions, develop creative concepts, and oversee event execution from start to finish!

Responsibilities

Media Relations

Innovative Storytelling: Develop unconventional PR strategies that capture attention and resonate with target audiences.
Creative Pitching: Craft compelling narratives that highlight unique aspects of our brand and pique the interest of journalists and influencers.
Media Partnerships: Build lasting relationships with media outlets by offering exclusive content, thought leadership, and innovative story angles.

Event Planning and Execution

Experiential Marketing: Collaborate with the CEO and Head of Design to design immersive and unforgettable events that create lasting impressions and drive brand engagement.
Collaborative Partnerships: Foster strategic alliances with vendors and venues to create unique and impactful experiences.
Thematic Storytelling: Incorporate creative themes and storytelling elements into events to elevate brand identity and messaging.

Influencer Marketing

Niche Partnerships: Identify influencers who align with our brand values and have a deep understanding of their audience.
Authentic Collaborations: Develop influencer marketing campaigns that feel genuine and resonate with our target market.
Data-Driven Insights: Utilize analytics to measure influencer performance and optimize future campaigns.

Content Creation

Narrative-Driven Content: Create press releases, media advisories, and social media content that tells a compelling story and engages the audience.
Visual Storytelling: Collaborate with designers to develop visually stunning marketing materials that complement our brand aesthetic.
Thought Leadership: Position our brand as an industry expert by contributing to articles, blogs, and podcasts.

Retailer Partnerships

Personalized Support: Develop tailored marketing strategies and support materials to help retailers maximize sales.
Co-Branded Initiatives: Collaborate with retailers on innovative promotions and events that drive mutual benefits.
Customer Insights: Gather feedback from retailers to understand customer needs and preferences, informing future product development and marketing efforts.

Key Skills