Position Overview
Our client in the cannabis space is looking to hire a PR Manager for a short term project, starting in January 2025. They are working on an upcoming product launch with a Boston based restaurant and they need support drumming up media coverage/buzz in the local area.
This project will be 20-25 hours per week and run for 3 weeks, starting in January 2025. All work can be done remotely, but this person will need media relationships with Boston media outlets in the food/restaurant space.
Key Responsibilities
- Develop and implement effective public relations strategies
- Build and maintain relationships with media professionals and influencers
- Create press releases, media kits, and other public relations materials
- Monitor media coverage and track public perception of clients
- Plan and execute press events and promotional activities
- Collaborate with marketing and social media teams to enhance brand visibility
- Respond to media inquiries and manage crisis communications as needed
Qualifications
- Bachelor's degree in Public Relations, Communications, Marketing, or a related field
- Proven experience in public relations or a related field
- Strong understanding of Public Relations Strategy and Press Relations
- Excellent written and verbal communication skills
- Ability to work under pressure and meet deadlines
- Experience in the food or restaurant scene is a plus
- Creative thinking and problem-solving skills
