Title: Senior Graphic Designer
Location: Los Angeles, CA (Hybrid)
Salary: $120,000 per year + benefits
Industry: CPG
Brief Overview:
Reporting directly to the ACD, the Senior Graphic Designer will work directly with the Creative Design and Marketing teams to concept, design, develop, and implement all print, digital, or video-related marketing materials and communications that support the brand strategy.
Job Responsibilities:
- Conceptualize and create intuitive, engaging, and brand-consistent projects for use in digital experiences and traditional marketing campaigns including advertising and trade shows
- Participate and collaborate in conceptual development and design ideation with company executives and members of the marketing team to define creative strategy
- Lead when assigned the creative process by presenting well-developed and strategic creative solutions to meet all project objectives
- Responsible for designing/ producing and managing projects with high accuracy (including basic die line structures, logo design, typography, color studies, photo retouching, preparing files for printer/ vendor, etc.)
- Develop, design, and execute all print-related marketing materials as briefed
- Assist in photoshoot art direction and scheduling, and image retouching
- Lead junior designers on the team as assigned to develop and design visual communication materials that support the brand strategy and external vendors
- Consistently research, identify, and share current industry design trends and competitive reviews as they relate to the brand
- Prepare prototypes and designs for brand presentations
- Write engaging and persuasive headlines, product descriptions, and collateral for all consumer communications
- Contribute to the development of compelling copy that differentiates the consumer brand and stays true to the brand voice and attributes: Modern, Clever and Innovative
- Contribute to the development and delivery of content and programs with high engagement rates and strong positive brand buzz
- Identify and create engagement opportunities that will help grow the audience and increase brand awareness
Job Requirements:
- BS/BA or associate degree in Graphic Design/Commercial Art and/or minimum 3+ years related work experience in graphic design across digital, trade and brand
- Experience working with packaging engineers for implementation of designs and transfer of visual assets preferred. CPG or in-house experience highly preferred
- Must be able to design within specific product categories and manage release schedules
- Possess a good design "flair", a broad thinker, and able to offer a variety of design solutions
- Expertise with Macintosh-based graphics programs, specifically Adobe Creative Suite (Adobe Illustrator, Photoshop, and InDesign)
- Strong organizational and time-management skills
- Strong knowledge of graphic and print production process
- Work well with tight deadlines in a team environment
- Able to take projects from start to finish with limited supervision
