Marketing Operations Manager, 1358-1
The Opportunity
We are looking for an experienced and seasoned Marketing Operations Manager to join our UCAN Marketing Operations & Production team, overseeing title-level campaign production, creative operations, and project management across our UCAN Non-Fiction slate (Unscripted, Sports, Doc Films/Series). Marketing Operations & Production is a center-of-excellence for creative operations, cross-functional project management, and marketing production, that works closely with Marketing, Communications, & Product groups to connect our stories with millions of people worldwide.
The Role
In this role, you will be a key cross-functional partner, responsible for managing the end-to-end project management of a campaign, production budgets for promotional assets, and partnering with creative, media, social, publicity and other cross-functional teams. This means that you are a nimble, solutions-oriented, entrepreneurial, and a creative operations expert. You thrive in a fast-paced environment that requires you to bridge competing priorities amongst global and local cross-functional stakeholders -- ensuring all assets are delivered on time, and on budget.
Responsibilities include:
• Oversee a slate of UCAN titles by managing end-to-end campaign operational scope including: overseeing relevant budgets, creative development operational management, asset planning and production, and campaign fulfillment/delivery
• Budget and track spend for UCAN title marketing launches across the entire lifecycle of a campaign (from Creative Development to Delivery)
• Define and manage milestones across an entire campaign lifecycle including: creative development timelines, advise on executive review timing, aggregate stakeholder delivery deadlines, production deadlines due dates and backout timings for asset rollouts (i.e. media deliveries, debuts, etc.)
• Manage creative agency NDAs, MSAs, SOWs and creative agency onboarding as needed
• Track creative agency deliverables against the SOW and escalate to primary stakeholders of any potential lock date delays and budget overages.
• Ensure that time-sensitive bottlenecks are eliminated and advise on delivery & budget risks to enable the creation and production of high quality creative at a high velocity.
• Lead and manage cross-functional communications and workflows, ensuring effective exchange of campaign information and global dissemination of campaign milestones, assets and deliverables.
• Partner with a team of operational producers responsible for managing finishing, localization, and trafficking of promotional materials. These include online and offline AV, key art and out-of-home, digital, and social creative assets.
• Manage day-to-day escalations and troubleshooting of creative development and production issues.
• Use data to inform production best practices, eliminating inefficiencies throughout our operational pipelines
Qualifications
• 8+ years of creative project management and creative production experience, preferably at an entertainment studio, network, or agency
• Proven track record of managing large cross functional teams through successful marketing campaigns
• Expert knowledge of marketing campaign and localization workflows, deeply understanding the creative and production process for video (trailers, tv spots, social creative, etc), print/OOH and digital materials
• Fluent in Video and Digital types and formats while understanding the fundamentals of asset management, servicing and ad trafficking
• High competency and proven track record of project management for high profile global campaigns
• Knowledgeable of the ever-evolving advertising landscape
• Experience managing a high volume of creative and campaign types with geographically dispersed teams
• Strategic thought partner and strong team player
Personality Attributes
• You are passionate and curious about all aspects of entertainment marketing
• You are a natural-born communicator, connecting the dots when others cannot, and have an ability to simplify complex issues and questions
• Has a marketers background and mindset
• You thrive in a fast-paced and demanding environment, possess a high level of intellectual curiosity, and demonstrate strong judgment in the face of ambiguity
• You’re comfortable living in the gray and can navigate comfortably in ambiguity
• You have a track record of successful cross-functional work and lead deftly across the many aspects of campaign development
• A collaborative spirit who possesses a strong creative and strategic sensibility and who can expertly influence key stakeholders and foster deep relationships across the business
• A competent professional who can effectively liaise and build trust and partnership with their cross functional counterparts
• You approach all challenges and obstacles with a solutions-oriented mindset
• You are an agile, goal-oriented personality, driven to succeed, and always up for a challenge!
Location:
• Hybrid in the LA office 3 days/week
Pay Rate Range:
• $90 - $92/hour on W-2
