Job Title: Performance Marketing Manager - Star Entertainment USA
Job Type: Full-Time
Star Entertainment is looking for a Performance Marketing Manager to join our online marketing department and support our marketing team!
Do you have a passion for achieving results? Are you analytical and creative? Do you enjoy working with data and implementing changes based on findings?
In this role, you will be responsible for enhancing our online performance, increasing revenue, and driving ticket sales.
About Star Entertainment: Star Entertainment is an international production company that has been a pioneer in film, live entertainment, culture, and philanthropy since 1999. We began with notable investments in films like “Shaft” and “Mission Impossible II” and have produced films featuring acclaimed talents such as Richard Curtis. Our impactful projects include “Letter to Anna,” honored by Václav Havel, and contributions to Bob Geldof’s “Live 8.” We’ve also created significant cultural installations like “The Wall Museum” in Berlin with Ai Weiwei.
Our concert productions span operas, musicals, and film orchestra performances on themes such as Harry Potter, The Lord of The Rings, and Hans Zimmer. We have hosted renowned artists including Sting, Liza Minnelli, Bryan Adams, Anna Netrebko, Lang Lang, Bono, Roger Waters, and Arcade Fire. In philanthropy, our initiatives like the annual Cinema for Peace Gala, “Sports for Peace” with Muhammad Ali and Nelson Mandela, and “Help Haiti Home” for Sean Penn have raised over 50 million USD for charitable organizations
The ideal candidate will be able to:
- Manage the strategy, execution, and ROAS of online marketing campaigns, including campaign setup, creative testing, reporting, analysis, and optimization.
- Be an expert in Meta marketing.
- Perform strategic data mining and analysis, drawing insights and transforming data into actionable changes that drive channel optimization and growth.
- Align marketing initiatives with overall business goals.
- Strategize and execute experiments to continuously improve key metrics across campaigns.
- Collaborate with internal and external teams on projects to drive growth and efficiency.
- Provide input to predictive models that drive company growth.
- Create API converions.
and has experience in:
- 5+ years of paid search/social/app marketing, a BA/BS degree, excellent analytical skills, and a strong vision and strategy.
- Being a proven marketer who drives positive ROI by optimizing CPC, LTV, and ROAS, with a never-ending appetite to optimize bidding/targeting/audience strategies.
- The ability to manage budgets with aggressive targets.
- The ability to thrive in a fast-paced environment and balance multiple projects simultaneously.
- Above all, being curious, humble, and goal-oriented.
Must live in Los Angeles, CA or New York, NY for in-person meetings.