Full Time
$55K to $65K annual based on experience and current pay standards plus commission after 90-day probationary period
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We are seeking a Marketing Events Coordinator to plan, execute, and oversee all aspects of our marketing events and promotions. As a key member of the marketing team, you will be responsible for creating and managing events that drive brand awareness, engage our target audience, and ultimately contribute to the company's growth and success.
Duties and Responsibilities:
- Event Planning: Collaborate with cross-functional teams to plan and execute marketing events, including trade shows, conferences, product launches, webinars, workshops, and other promotional activities.
- Budget Management: Develop and manage event budgets, ensuring cost-effective planning and allocation of resources.
- Vendor Relationships: Liaise with event vendors, venues, caterers, and other suppliers to negotiate contracts, secure services, and manage logistics.
- Promotions and Campaigns: Develop and execute marketing campaigns and promotions to generate interest and attendance at events, leveraging both online and offline channels.
- Logistics Management: Coordinate all event logistics, such as transportation, signage, promotional materials, and on-site staff requirements.
- Content and Collateral: Collaborate with the creative team to develop event materials, presentations, and collateral that align with the company's branding and messaging.
- Registration and Attendee Experience: Manage event registration, ensure a smooth check-in process, and monitor the overall attendee experience to maximize satisfaction.
- Post-Event Evaluation: Analyze the success of events through key performance indicators, gather feedback, and make recommendations for continuous improvement.
- Social Media Engagement: Utilize social media platforms to promote events, engage with attendees, and create pre- and post-event buzz.
- Compliance and Risk Management: Ensure that all events comply with relevant legal, safety, and health regulations.
- Ad hoc projects
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience in event planning and marketing coordination.
- Travel required.
- Strong project management and organizational skills.
- Excellent communication and interpersonal abilities.
- Proficiency in event management software and marketing tools.
- Creative thinking and problem-solving skills.
- Ability to work under pressure and meet tight deadlines.
- Flexibility to work evenings and weekends as required for events.
- Knowledge of emerging industry trends and best practices.
- Familiarity with CRM and email marketing software.
