Position Overview: The Online Sales & E-Commerce Specialist will be responsible for managing and optimizing Brenda Grands' online sales channels. This role involves developing and executing e-commerce strategies, managing online marketing campaigns, and ensuring a seamless customer experience on our digital platforms. The ideal candidate will have a strong background in e-commerce, digital marketing, and online sales, with a passion for fashion and a drive for innovation and growth.

Key Responsibilities:

Develop and implement comprehensive e-commerce strategies to drive online sales growth.
Manage and optimize the company’s website, ensuring an excellent user experience and high conversion rates.
Plan and execute digital marketing campaigns, including SEO, SEM, email marketing, social media, and display advertising.
Monitor and analyze website performance metrics and sales data to identify areas for improvement and implement changes.
Coordinate with the product development team to ensure online product listings are accurate, compelling, and up-to-date.
Manage online inventory, pricing strategies, and promotional campaigns.
Collaborate with the customer service team to ensure high levels of customer satisfaction and address any online sales issues.
Stay up-to-date with industry trends and best practices in e-commerce and digital marketing.

Qualifications:

Bachelor’s degree in Marketing, Business, E-Commerce, or a related field.
Minimum of 3 years of experience in e-commerce, online sales, or digital marketing.
Proven track record of managing successful e-commerce platforms and digital marketing campaigns.
Experience designing and creating marketing materials, social media graphics, and promotional content using Canva.
Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
Excellent written and verbal communication skills.
Proficiency in e-commerce platforms (e.g., Shopify) and digital marketing tools (e.g., Google Ads, Facebook Ads).
Ability to work independently and as part of a team in a fast-paced environment.
Creative thinker with a passion for innovation and continuous improvement.

Brenda Grands jobs

Online Sales & E-Commerce Specialist